Privacy Policy

Luz del Mundo Store operates this store and website, including all data, content, features, tools, products, and services in order to provide you, the customer, with a curated shopping experience (the “Services”). Luz del Mundo Store is powered by Shopify technology, which allows us to offer you the Services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction through the Services, or when you otherwise communicate with us through any other means. In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand how your personal information is collected, used, and disclosed in accordance with the terms outlined herein.

Personal Information We Collect or Process

When we use the term “personal information,” we refer to any data that identifies you or could reasonably be linked to you or another individual. Personal information does not include anonymized or de-identified data that cannot identify you or be reasonably linked to you. We may collect or process the following categories of personal information — including inferences drawn from such data — depending on how you interact with the Services, where you reside, and as permitted or required by applicable law:

• Contact details, including your name, billing address, shipping address, phone number, and email address.
• Financial information, including credit card and debit card numbers, payment account details, transaction details, payment method, payment confirmation, and other related payment information.
• Account information, including your username, password, security questions, preferences, and settings.
• Transaction information, including items you view, add to your cart, save to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
• Communications with us, including any information you provide when contacting us, such as customer support inquiries or complaints.
• Device information, including details about your device, browser, or network connection, IP address, and other unique identifiers.
• Usage information, including how and when you interact with the Services, such as browsing behavior and activity patterns.

Sources of Personal Information

We may collect personal information from the following sources:

• Directly from you, when you create an account, visit or use the Services, communicate with us, or otherwise provide your information.
• Automatically through the Services, including from your device via cookies and similar technologies.
• From our service providers, when they enable certain technologies or process data on our behalf.
• From our partners or other third parties.

How We Use Your Personal Information

Depending on your interaction with us, we may use your personal information for the following purposes:

• To provide, personalize, and improve the Services, including processing payments, fulfilling orders, managing accounts, handling returns, organizing shipping, and offering personalized shopping experiences.
• Marketing and advertising, including sending promotional communications via email, SMS, or mail, and displaying targeted ads based on your activity.
• Security and fraud prevention, including verifying accounts, detecting suspicious activity, and ensuring safe transactions.
• Communication, including responding to inquiries and providing customer support.
• Legal compliance, including responding to legal requests and enforcing our policies.

How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances:

• To Shopify and service providers that support operations such as payment processing, analytics, IT services, shipping, and customer support.
• To marketing and business partners for advertising and promotional purposes.
• When you authorize or request disclosure, such as for shipping or social media integrations.
• Within our corporate group or affiliates.
• In connection with business transactions, legal obligations, or to protect our rights and users.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information in order to provide and improve the Services. Your information may be transferred and shared with Shopify and third parties in different countries. Shopify may also process personal information to improve its platform and services. Shopify acts as the data controller in certain contexts and handles data rights requests. For more information, please visit Shopify’s Consumer Privacy Policy at https://privacy.shopify.com/en.

Third-Party Websites

Our Services may include links to third-party websites. We are not responsible for the privacy practices or content of such websites. We encourage you to review their privacy policies before providing any personal information.

Data of Minors

Our Services are not intended for minors, and we do not knowingly collect personal information from minors under applicable law.

Security and Data Retention

We implement reasonable safeguards to protect your information but cannot guarantee absolute security. We retain personal data only as long as necessary to provide Services, comply with legal obligations, resolve disputes, and enforce agreements.

Your Rights and Choices

Depending on your location, you may have rights to access, delete, correct, or receive a copy of your personal information, as well as opt out of marketing communications. You may exercise these rights by contacting us through the provided contact details.

We will not discriminate against you for exercising your rights. We may need to verify your identity before processing requests.

Complaints

If you have concerns about how your data is handled, you may contact us or file a complaint with your local data protection authority.

International Transfers

Your personal information may be transferred and processed outside your country of residence. Where required, we use appropriate safeguards such as Standard Contractual Clauses (SCCs).

Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date.

Contact

If you have questions or wish to exercise your rights, you may contact us at:
info@laluzdelmundostore.com